I have already given a suggestion about rewards on the other thread and after reading all those posts i can, in a way suggest an alternative alpha access for next campaign (if this one fails).
WALL OF TEXT INCOMING!A lot of people are complaining about too high price to participate in the alpha, so there could be a way to accept people to alpha with lower donations and still keep the servers running with expected amount of alpha testers. This suggestion goes with my previous that could be found
here.
Ok now to my "merged" suggestion.
According to indiegogo you have planned 1000 early alpha testers from donations, 1000 alpha 2, 2000 alpha 3, 2000 beta 1 and 2000 beta 2. Now what you could do i actually make it a bit differently.
Instead of getting 1000 instant alpha testers for 150e donations make it 300. And the rest of 700 slots you planned go to other perks, but in a special way. Lets say like this:
For 35e pledge you reserve 40 instant alpha access keys but 1st 15 donations gain instant alpha 1 access, and the the rest who pledged that much will be randomly drawn from the remaining pool* 25 keys (*read alpha 2, 3, beta 1, 2 for complete understanding of the system).
For 50e you reserve 60 keys where 1st 25 get instant access and remaining 35 get randomly drawn.
For 75e you reserve 80 early alpha keys with 35 earliest pledges getting the keys and remaining get random 45 keys.
And so on until you reach 150e which gives 300 instant alpha keys.
Now to alpha 2 access. Same deal with a little change. Again we start with 35e donation. After 1st 15 donations are done (instant alpha 1 access) next 15 give you instant alpha 2 access and remaining 25 are drawn randomly. And for higher pledges follow the similar pattern.
Alpha 3 access (this time 2000 keys are planned) would kick in at 35e donations as well with double the amount, so instead of 15 you would give 30 instantly and 50 would be random. So 1st 15 are instant alpha 1, then 2nd 15 are instant alpha 2 and 3rd 30 pledges are instant alpha 3 access and remaining pledges would give you a chance to enter any of those 3 testing stages.
Same goes for beta. Beta 1 access has 2000 planned so we have the same pattern and that makes it 30 instant beta 1 access keys for 30 pledges after the alpha 1, 2 and 3 are done (after 60 donations) and then again 50 are in the random pool.
For beta 2 access again 2000 keys. Same stuff. 30 keys for the final 30 pledges and 50 are gonna be randomized.
Now to sum it up. This would mean that 35e pledges would give you total of 120 instant access keys to various development stages and 200 keys that would be randomly given. That would possibly mean 120 players would donate 35e to get to some level of development testing (be it alpha 1, 2, 3, beta 1 or 2). That equals 4200e. And given the fact that total of 320 people will get some kind of access we could assume that at least 320 pledges worth 35e would be there giving you total of 11,200e.
With proposed numbers the next pledge would allow total of 50% more early access keys that means 480 and total amount of potential donations before the chance of getting a key goes below 100% is 480*50 and that is 24,000e.
Next one would yield 640 total keys and only for those pledges you would get 640*75=48,000e
So far this is total of 83,200e (and i didnt go up to 150e pledges so i dont repeat myself, but it goes all the way to 150e). Think about this.
My math might be a bit screwed since i got a slight headache and this is made assuming people would buy the access in this way.
One more benefit from this kind of reward system - your project would quickly raise the funds and people who are unsure if they want to pledge or not will have more courage to do so - "The funds are growing! I will invest!" (its pretty much stagnant now... a bit discouraging).
I hope i made sense. And im sure this methodology could be implemented into my "clan funding" idea for some additional benefits for clans.